Thursday, 17 November 2011


Monsters (2010)

Target audience: - The Primary target audience of this film is teenager aged and people who are into thriller movies. According to BBFC they pronounced the film as “12A” in which only children from 12 and above are able to watch this film. According to MPAA rated the film as “R” for their language.
Elements of Production (cast, crew, and budget): - The estimated budget of the film is $800,000 and gained a gross of $237,301 on 26 December 2010. They had a lot of cast and crew members. These cast and crew members are Director and writer – Gareth Edwards, Actors/Actress – Scott Mcnairy, Whitney Able and Mario Benavides.
Marketing and Distribution in the UK and Worldwide: - It was distributed by Vertigo Films in the UK and by Magnet Releasing for the US. This was released 29th October 2010 for USA and 3rd December 2010 in the UK. Though the USA released date was only limited to a few theatres.  In the weeks leading up to the UK release date of 3 December 2010 a marketing campaign using social network Foursquare was announced. Vue Entertainment and Cineworld Cinemas set up 'infected locations' which gave users access to exclusive Monsters content and the chance to win random on-the-spot prizes.

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